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Home | Speaking & Writing


Article Writing and Marketing - 3 Questions To Ask before You Start Writing

By: Connie Ragen Green

Article writing can be an important entry point with your business. Before you write any articles, however, it is important to make a plan of how and what you will be doing with this writing. Take a hard look at your goals and then you can map out a plan of action to get your business off and running. Ask yourself these three questions before you start writing your articles.

1. What do you hope to achieve by writing? If you want to write a book you will have a completely different approach than if you want to attract new clients to an existing business. Sit down with everyone who makes decisions regarding your business and make a plan. If you are the only decision maker then make time to work on this part of your business plan as soon as possible.
2. What kind of business do you have? Write down the words, terms and phrases that people would use to describe what you do or to find you online or in a telephone directory. This list should be as detailed as possible so that you do not leave out any words. Ask friends and clients to help you describe your business, its activities, and your location. Be sure to write each word out without using any abbreviations.
3. What will the purpose of the articles be for your business? You may want to send people to a website where they can get more detailed information or place an order. Or you may want to give people more information so that they can make a more intelligent decision about what they may need.

After you have answered these three questions you will be ready to write articles for your business. Begin by writing short articles of no more than three hundred words. Choose a title and then write down you information in a clear and concise way. Try to remain objective as you write so that the reader can decide what is best for them.

And now I invite you to join me on my weekly teleseminars as I teach you how to write articles and ebooks by visiting www.EbookWritingandMarketingSecrets.com to learn how to build your business online.

Article Source: http://www.wahm-articles.com

This article may be reprinted for free so long as the author's resource box is kept intact and all links remain live and clickable. The Article Source must also be included. All rights are reserved by the author.

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