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Kara Kelso's Articles in Direct Sales

  • Will Your Business Survive?
    I won't rehash the same "choosing a business" speech because most of you know it. However, there's one question that comes to mind - did you choose the RIGHT business, and will it stick around?
  • Why You Need a Marketing Plan
    Your job as the rep is to direct customers to products, that's it. The fact is, to 'sell' the product is the hardest part.
  • Stepping Outside the WAHM Zone
    Often times on message boards you'll see several reps from the same company, making it difficult for all reps to gain enough sales.
  • Recruiting with FAQ ? Part One
    As most of us know recruiting in direct sales plays a very large role. Don’t make them search or ask for the information they want … hand it to them on a silver platter.
  • Recruiting on Message Boards
    This has always been a hot topic, so it's worth mentioning time and time again. There IS a right and wrong way to recruit on message boards, which goes far beyond just following spam rules.
  • Reaching Goals in Direct Sales
    Are you making the right plans to reach your goals? It's GREAT to set a certain amount you want to make, so you have a little motivation, but without the proper planning reaching that goal is going to be more difficult.
  • Online Parties with a Twist
    We know once you have a room full of guests at your online party, getting them to play games is the easy part.
  • Offering Team Incentives
    If your team is growing but not staying motivated, one of the best ways to kick them into gear is to offer an incentive.
  • Making the Sale When the Customer Won't Buy
    Ever had a party online or offline, and had guests say "I love that item, but I can't afford it right now", or "It's so hard to decide, I want all of this!". This is a perfect time to sell all those items to your customer without them having to pay a dime.
  • Is Your Ordering Process Clear and Easy?
    How many customers could you be losing with confusing forms and difficult ordering processes?
  • Creative Writing for Direct Sales Reps
    It's been said before, those in Direct Sales CAN write articles. It's true your target market is not those in business and writing business articles is not something that's going to benifit you. However, it's still possible to write articles that WILL benfit you and drive customers to your websites.
  • Are You in the Right Business?
    Often times we see people struggling with their online businesses, and while normally it's marketing related problems, the real problem may be you are in the wrong business.
  • 4 Tips to More Online Party Sales
    I know most of us have held our own online party, been to one, or at least read about them. Many of the materials online are general, and the average online party (for individuals) has around 5-10 guests at the most.
  • 3 Quick Tips to Boost Online Business
    There are so many ways to increase your business online. The following are just a few ideas for direct sales reps to get the most out of their time online.

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