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Home | Seasonal


Holiday Promotion Tips

By: Kara Kelso

Are you ready for the next holiday? Yes I realize it's still a week or two away, but if you haven't started your holiday promotions yet it might already be too late. I know of one company that has completely sold out of their big Easter product 3 weeks prior to Easter (yes completely sold out!). So if you haven't done so already, work up some promotions and start contacting your previous customers and lists.

Why promote a holiday when it's still more than 2 or 3 weeks away? Why do you start seeing Halloween costumes for sale in September and Christmas decorations in October? There's several reasons, but the two biggest ones are:

- To stay ahead of the competition

- Keep your business in mind when your customers begin their holiday shopping.

It's especially important to advertise products and specials far ahead of time in direct sales, because we need to keep in mind shipping times. If your shipping time is 1-2 weeks, your customers only have this week to shop.

If it's too late for the next holiday, start thinking about the following and what you can do to spice up your business!

~~~~~~~ About the Authors: Kara Kelso & Anita DeFrank are two busy wahms, and the owners of Direct Sales Helpers. For free direct sales tips, visit: www.DirectSalesHelpers.com/newsletter.html

Article Source: http://www.wahm-articles.com

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