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Debra M. Cohen's Articles

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  • Home Based Business Self Evaluation Survey
    Over the past ten years I've spoken with hundreds of moms, dads, career changers and retirees who are interested in launching a business from home. Many of them have formulated business plans, conducted market research and applied for financing and yet they have still overlooked one of the most crucial steps in the business planning process--self evaluation. Most new entrepreneurs don’t realize that it’s just as important to analyze yourself as it is to analyze your potential market.
  • Launch A Home Business On A Budget
    Despite what many think, starting a business doesn’t have to deplete your life’s savings. Many successful businesses have been launched from home with a little investment and a lot of determination. Several years ago I launched a Homeowner Referral Network (HRN) business with a $5000 loan from my husband’s retirement savings plan. Not only was I was able to repay the loan in less than six months but my business has grown into a cottage industry nationwide grossing more than $3 million in revenue to date.
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