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Articles in Home | Business Sense

  • You Rock at Your Business - So Tell People!  By : Michelle Shaeffer
    If you're reading this article file under Entrepreneurialism, I think it's safe to assume you've got a small business, correct?
  • You Have to Know Your Strengths  By : Kaye Z. Marks
    It sounds so incredibly obvious, doesn’t it?

    Of course you need to know what your strengths are if you want to have any success in the world of business. So why would I even bother to mention it if it’s so obvious to everyone?
  • Working with Real Estate Sellers Involves Both Time and Money  By : Tina McAllister
    Many real estate agents want to work with sellers. They assume that there will be less time involved overall. But time spent working with clients is only half of the picture. What about the money involved in marketing the property to be sold? Real estate agents need to be aware of both the time and money that may be required with working with real estate sellers.
  • Working Less will HELP Your Home Business!  By : Roger Moody
    If you are trying to build a home based business your first instinct might be to work night and day every single day until you reach your goal. I'm here to tell you that less is more. Sure hard work is important it is also important to give yourself a break now and then if you really want to build your business in the best and fastest way possible.
  • Working Less will HELP Your Home Based Business!  By : Roger Moody
    Before I get too deep into this I want to say that hard work is necessary. There is a difference between hard work and lots of hours working. If you are serious about building a home based business your success coach will (or at least should) tell you that ideally you will only work about 10 hours a week. Done properly, ten hours a week will provide you with the income and the lifestyle most home based business owners crave.
  • Working From Home for Moms  By : Cathy Spracklin
    Do you want to spend time home with your children but need to work to pay the bills? Starting a home based business can give you the best of both worlds.
  • Work? I Thought I was Playing! How to Bring Your Passion to Work in 5 Key Steps  By : Donna Karaba
    The practice of bringing one’s soul into the workplace is not typically encouraged in our American corporate culture. Your soul, or higher self, must be heard in every aspect of your life in order for you to be happy. After twenty years working inside several of America’s leading Fortune 500 companies I understand at a very deep personal level that this message is long overdue.
  • Work From Home - Wealth Begins At Home – Change The Way You Think  By : Marvin Kane
    Create Work From Home Wealth By Changing Your Thinking!
  • Work At Home Forums - Airing Out Your Dirty Laundry  By : Shelly Hill
    When it comes to networking your home business online, many people will tell you to join numerous online work at home business forums. As a long time business networker, I can tell you a common mistake that new network marketers make.
  • Women in Business have Unique Challenges Part 1  By : Jane Morrison
    Being a woman in business can be challenging. It is important to know and focus on your target market in order to be successful in your business. In this article, I will show you how to do just that.
  • Winning Tactics For An Effective Direct Marketing Strategy  By : Kaye Z. Marks
    Direct mail marketing or also called as mailing services is not an effective tool for every industry and every product or service. Nevertheless, it can be very effective tool if done correctly.
  • Will You Have to Work Evenings and Weekends As a Mommy Real Estate Agent?  By : Tina McAllister
    A career in the real estate industry bring with it thoughts of flexible schedules and big commission checks. But how flexible is being a real estate agent? Many moms think about a real estate career but wonder if they will have to commit all their evenings and weekends to working with clients.
  • Why You Should Consider Pay-Per-Click Advertising for Your Business  By : Alicia Forest
    Would you like to bring targeted traffic to your website in as little as 15 minutes? Then you should learn about pay-per-click (PPC) advertising, especially if you are starting to optimize your website for the search engines.
  • Why You Should Become an Author  By : Michael J. Dowling
    If you're an entrepreneur, business owner, or other career professional, becoming an author is one of the best ways to increase your visibility, credibility, and profitability.
  • Why You Need to Say "No" to Some Projects  By : Michelle Shaeffer
    Service providers and freelancers often feel under pressure to offer their services to anyone who requests them. But sometimes the best answer is no.
  • Why WAHMS Should be Organized in Business  By : Alyssa Dees Avant
    Being a work at home mom, we may have the tendency to not take our businesses as seriously at least in the beginning when it may feel just like a hobby rather than a business. However, it is important to start early beginning to treat your business like a business and that means being organized.
  • Why Most Network Marketers FAIL  By : Roger Moody
    Did you know that almost all network marketers fail in their home based businesses? I hope I've not burst your bubble. I'm pretty sure that's not something they told you when you signed up or went to your first meeting, but it's true.
  • Why Mommy Real Estate Agents Need a Mentor  By : Tina McAllister
    Mommy real estate agents have a lot on their plate in addition to the building of their new real estate career. With a mentor (or two) who is a trusted ally and knowledgeable real estate professional, a mommy agent can receive guidance and have a terrific business sounding board.
  • Why Make a Booklet?  By : Kaye Z. Marks
    They aren’t really new, they’ve been around and been used by many companies for many different reasons, yet plenty of people don’t really understand their use or value.
  • Why Limit Yourself to One Card?  By : Kaye Z. Marks
    Something I’ve stated before, and still gladly stand by, is the need to plan ahead.

    Making a strong piece of marketing just takes a certain amount of time. You can’t plan out, design, and print a brochure in a day or two. The best brochures are going to require quite a bit of research ahead of time, strong design work, and a real investment in commercial printing to get the most from your money.
  • Why Home Parties are an Effective Business Model  By : Deb Bixler
    There are many different types of business models to use when starting a home business. One of the most successful models is the home party plan. It is no surprise that many business began with home party selling. What do you call those re-usable plastic storage containers in your kitchen drawer? Yes, you call them Tupperware – but that’s the company name, not their actual name. Tupperware became so popular that we now know the products by the business name. All that name recognition from a home party business!
  • Why Charging a Flat Fee Can Flat-Line Your Home Staging Business  By : Debra Gould
    Many home stagers make the costly mistake of charging a flat rate rather than an hourly fee. Structuring the pricing for a home staging business this way can quickly lead to bankruptcy.
  • Why Bulk Mailing Services are Important  By : Kaye Z. Marks
    Bulk mailing services can be the answer for your business marketing needs. You may be wondering what practical solution that you can use for distributing your marketing materials.
  • Why are Articles Important in Business?  By : Corrie Petersen
    Articles are a must for business owners. You need to show others that you are an expert in your field. You also need to show them you know what you are talking about. This article will show you why you should write articles for your business.
  • Who's Talking About You and Your Business Online?  By : Michelle Shaeffer
    Are you monitoring what's said about you or your business online? You should be!
  • Who Can Succeed in Network Marketing  By : Roger Moody
    Far too often I hear "anyone" can have success in network marketing. Can everyone really succeed working from home? In this article I will attempt to answer that burning question.
  • Who Are Your People (aka Your Niche)?  By : Alicia Forest
    Are you afraid to choose a niche for your product or service? Are you afraid that you'll be limiting your business if you narrow your niche down too much? If you answered yes to either of those questions, you are not alone. Lots of new business owners struggle with this issue.
  • Which is Which, E-Brochures or Print Brochures?  By : Kaye Z. Marks
    The challenge is on. Would you choose e-brochures or print brochures?
  • Where are you going? 12 focus finders to help you in your entrepreneurial journey  By : Michelle Shaeffer
    Picture yourself driving down the road in your car. You've got so many things to focus on at once. Kids in your car. Other drivers on the road. Your rear view mirror. Your side view mirrors. The speedometer, the gas gauge, the check engine light.
  • Where Are You Going?  By : Michelle Shaeffer
    12 Focus Finders to Help You in Your Journey
  • When Your Marketing Campaign Isn't Working  By : Kaye Z. Marks
    There are a few tell-tale statements that company executives make when their marketing campaign isn’t working or when they’re losing business. If you have found yourself or anyone at your company vocalizing thoughts similar to the following, immediately evaluate your marketing campaign.
  • What’s your Biggest Distraction when it comes to your Business?  By : Corrie Petersen
    As business owners, we don’t report to anyone but ourselves. This can make running a business very hard for some people. The responsibility of your work falls on your supervisor when you are employed by someone else, so it’s easier to make sure you get things done.
  • What?s the Impression You Leave?  By : Kathleen Gage
    First impressions are critical to your business. Customers use their first impressions to decide whether or not to do business with you.
  • What's Your CFO (Compelling Free Offer)?  By : Alicia Forest
    One of the reasons I love the business model I teach is because it effortlessly PULLS clients to me. I never have to chase them or worry about having as full a roaster as I want. The first step in making this happen is creating what I call your CFO - Compelling F.r.e.e. Offer. The problem is that very few solo-preneurs actually utilize this simple method of attracting all the clients they want.
  • What You Should Consider When Choosing Printers  By : Kaye Z. Marks
    In life and in everything else, you only have one chance to do things right. This is the same in business.You only have one chance to make a first impression, so make sure to do it right the first time.
  • What Mommy Real Estate Agents Can Do While the Kids Are at School  By : Tina McAllister
    Mommy real estate agents with school-age children have the perfect amount of time to work their business, even when they aren't busy with appointments. Here are ideas on what they can do to grow their real estate business while the kids are in school.
  • What MLM Experts Don't Tell You  By : Roger Moody
    There's nothing like getting to listen to the top earners in your business talk for an hour or two about what they did to get all their success. However, as much great advice as they can give you there are a few MLM secrets that most top MLM earners aren't dishing out.
  • What it means to be a Work at Home Mom  By : Dominique Goh
    After the birth of my child I was privileged to be able to stay at home to take care of him during his infancy. While being at home I started gaining an interest in the Internet and learned the opportunities in setting up my own home business. An online business seemed ideal due to its low start up cost and easy set up procedures. However what I didn't expect was the endless numbers of hours which I had to devote to ensure that everything was running smoothly.
  • What is Your Scrapbook Business Selling?  By : Dawn Stegall
    Know what you are selling and increase your online sales success.
  • What is Your Scrapbook Business Niche?  By : Dawn Stegall
    Summary:
    By thinking smaller and defining your niche for your scrapbook business, you will in turn reach more and targeted customers allowing for higher profits.
  • What is Possible when you Stay Focused!  By : Duane Cashin
    When you have distractions around you will not be focused and nothing is possible. Staying focused will help you achieve so much in business.
  • What is a banner ad and how does it work  By : Michelle Shaeffer
    What is a banner advertisement? It's a graphical (image) advertisement used online that links to the advertiser's website.

    Banner sizes are measured in pixels. The most common size online is 468 x 60. This means it's 468 pixels wide and 60 pixels high.
  • What Approach Will Locate The Best Candidates To My Business?  By : Felicity Lightbody
    The article discusses the ways in which companies can find the ideal job hunter for the job they are advertising in a variety of ways, such as with recruitment agencies and online job sites.
  • What a Mom Should Consider Before Attending Real Estate School  By : Tina McAllister
    If you're a mommy looking to begin her real estate career, your first step will be getting your education. And before you step foot inside a real estate licensing class or spend a penny on your licensing courses, you'll want to consider a few things.
  • What a Five Dollar Gift Can Teach You about Your Business  By : Anne Marie Goodrich
    The unexpected arrival of a small gift on my desk reminded me of lessons that are important for small business owners to embrace.
  • Websites are Important in a Service Business  By : Corrie Petersen
    When you own a service business, it's important that you have a website built. Once you have the website built, you need to attract attention to it. This article will give you some tips on how to build that traffic.
  • Website Not Producing Paying Customers? Common Mistakes Found in Business Websites.  By : Rebecca Clary
    Is your business website drawing the amount of paying customers that you want? If not, then chances are your website may contain one or a number of common customer detouring mistakes.
  • Ways to Show Integrity in Business  By : Alyssa Dees Avant
    In today's world especially in business integrity is not always of top priority. Here are some sure fire ways to show integrity in your business.
  • Ways To Make Money At Home  By : Leon Edward
    A look at ways to make money at home for everyday ordinary people like you. Make a decision, learn details,commit and take action.
  • Wanted: Good, Fast, Reliable Professional Printers  By : Kaye Z. Marks
    Do you need a printing company that is good, fast and reliable? If you do, then I suggest that you throw out those yellow pages and go for online printing. That is correct.
  • WAHM, Are You Charging Enough? You Could Be Losing More Than You Think!  By : Denise Willms
    For many work at home moms, deciding what to charge for their products or services is a common problem. Do you ever struggle with this? If you're not charging what you deserve, you can lose out on a lot more than potential earnings.
  • WAHM Marketing Tips - Do You Really Need a Newsletter?  By : Denise Willms
    Work-at-home-moms (WAHMs) just starting out with a new business have a lot of questions to answer. Among the many is "Do I need a newsletter?" And who's going to read your newsletter anyway?
  • Value Added: What can you offer your Customers to make their experience more rewarding?  By : Felissa Hadas Elfenbein
    The first thing you have to know is that you believe in your product. If you are confident in your product your customers and potential customers will be as well. Now this doesn’t mean they will buy something from you that day but they will look at what you have and consider it.
  • Using the Internet to your Advantage  By : Rebecca Clary
    Coming from the "Internet generation," I understand the importance of doing your business, or at least advertising your business online. The Internet has opened up a wealth of possibilities to businesses that were simply not available 10 or 15 years ago.
  • Using Technology Support  By : Carrie Wilkerson
    If you're thinking about starting a home-based business but are intimidated by the idea of relying on your computer to keep your business running, you don't have to be scared! Today, support is available for nearly every piece of technology you can imagine.
  • Using Article Marketing to Build Your Home Based Business  By : Roger Moody
    One of the many free marketing techniques is known as article marketing. If you are not familiar with it, I'm here to help you. You might think you're not sure what it means exactly…well, you're reading one right now!
  • Understanding the Basics of Website Statistics  By : Michelle Shaeffer
    Learning to understand your website statistics can help you improve your website for visitors, measure if your promotional strategies are working, and find new opportunities to promote your business.
  • Understanding Google Ad Words  By : Angie Wenke
    As a work at home mom with a limited budget it is nice to completely understand if you can afford Google Ad Words, and if this program will benefit your business needs.
  • Two Ways to Keep Your Business Running Smoothly Through the Holidays  By : Michelle Shaeffer
    The holiday season can be a test for any work at home mom. It’s challenging enough to juggle business and home on regular days. The holidays can feel like a three-ring circus has moved in. Thankfully there are ways you can make it easier to keep up with it all.
  • Turning your scrapbook passion into a profit  By : Dawn Stegall
    Have you ever wished you could turn your scrapbook hobby into a fulltime career? If you're passionate about something, it's very rewarding when you find a way to get paid for what you love to do. Hobbies of all kinds are turning ordinary people into profitable business owners.
  • Turn Your Competitors into Collaborators  By : Alicia Forest
    Do you get discouraged or stuck in building your business because you think there's too many others to compete against in your niche? A lot of solo business owners feel this way, especially when they are first starting out.
  • Troubleshooting your Business Strategies  By : Katie Marcus
    Chances are that at some point of time as you go about in your business, you have asked yourself if your strategy is working. Chances are that someone other than yourself developed that business strategy.
  • Training is Crucial in Business  By : Michael Frost
    Whether you own a business of your own or you work for a company outside the home, training will benefit both you and your boss. There are many ways to do training and many reasons why you should go through training sessions.
  • Top 6 Reasons You Need a Website  By : Rebecca Clary
    Some business owners struggle with the idea of starting a business website. Why do you really need a website?
  • Top 3 Reasons Why Your Work-At-Home Business Needs a Catchy Tagline!  By : Tina McAllister
    Think your work-at-home business doesn’t need a slogan? Think again! Consumers are bombarded with marketing messages every single day. While many may just slip past and bypass the consumer’s thoughts, just as many seep in and guide that consumer toward or possibly away from, their next purchase of a product or service. A slogan is like the hook on the end of a fishing wire…the hook that your small business needs to lure customers away from the competition and toward you! So here are the top 3 reasons why your home-based business needs a slogan:
  • Top 10 ways to Guarantee failure in MLM!  By : Roger Moody
    When I see people coming in and out of the industry, I often wonder to myself: 'why are you planning to fail miserably in multi level marketing?' So I thought I would share the top 10 reasons I believe people are doomed in mlm. So if you're ready for miserable failure…take notes (or just hit 'print'…lol).
  • To Niche or Not to Niche  By : Alicia Forest
    Are you like many enterpreneurs who are afraid to choose a niche for your offerings? I know there can be the fear that you're limiting your business if you narrow your niche down too much, but that simply isn't true.
  • Tips on Running a Small Business  By : Corrie Petersen
    Running a small business can be a challenge. When you are first starting out, you may not know all the different ways. This article will give you some ideas that will help you grow your business successfully.
  • Tips On How To Publish A Newsletter To Promote Your Home Business  By : Shelly Hill
    When it comes to running a home based business, you look for as many avenues as possible to market that business to others. One successful marketing tool is to write and publish your own newsletter. This can be published in print and mailed out to customers and clients, or it can be formatted and sent via email.
  • Tips for Successfully Taking Time off from Your Business  By : Corrie Petersen
    When you plan ahead for the holiday season or any special occasion, you can take time off and it won’t hurt your business at all. It will take some added work on your part, but it’ll be worth it when you can take a few days or a week off and not have to worry about how you plan to make money.
  • Tips For Moms Taking the State Real Estate Exam  By : Tina McAllister
    If you're a mom getting ready to take the state real estate exam and get her real estate license, then you want to be prepared! You want to know what to expect when you sit down for that exam...and with a few tips and some guidance you can find online or at your offline real estate school, you'll be ready to ace that real estate exam!
  • Tips For Mommy Real Estate Agents on Finding the Right Broker  By : Tina McAllister
    Mommy real estate agents need to make sure they find the right broker to hand their real estate license with when they start in the business. From a broker's reputation to the broker's business philosophies, it's important for a mommy agent to search for the right "fit."
  • Tips for Growing your Business through Teleseminars  By : Corrie Petersen
    Using traditional marketing techniques like blog posts and social networking will only go so far when you’re trying to grow your business. More than likely, you’re going to continue to place yourself in front of the same people week after week and that’s only going to take you so far.
  • Tips for Common Types of Label Printing  By : Kaye Z. Marks
    Don't leave your label design for the last minute. Any company material that will be in the public view needs to be professional and branded with your image. Below is a list of the types of label printing that you may need and tips for designing each one.
  • Tips for Better Catalogs  By : Kaye Z. Marks
    I’ve picked up catalogs before where it seemed like the company who made it didn’t really care about marketing with it. This is a list of products and little else. The words they used in the product descriptions and the way they formatted the catalog suggests they had no interest in trying to sell anything.
  • Three Steps to Slashing Your Home Business Operating Costs  By : Michelle Shaeffer
    If you know you need to slash your small business budget, but aren't sure how to begin, here are three steps to help you cut responsibly.
  • Things to Know about Business Cards  By : Kaye Z. Marks
    1. They are essential. Yes, business cards have been around forever, and everyone has one, but they still do the job. As long as you are able to make your cards stand out from the millions of others, and make them memorable to the customer, they will pay off for your business.
  • Things To Consider When You Are Looking For A Great Business Partner  By : Shelly Hill
    Running a home business by yourself can be a daunting and time consuming task and one way to increase your odds of success is by adding a great business partner to the mix. When it comes to finding the perfect business partner...there are a few things that you need to consider, so that your joint partnership will last for years to come.
  • The “Art” of Home Staging…Get your inventory ready for fall selling season  By : Debra Gould
    With the autumn real estate market upon us, home stagers should look at getting their new art inventory in place now so they can make some additional revenue renting it for this busy staging season.
  • The Time Travelling Copywriter  By : Sally Ormond
    Sally Ormond describes how a copywriter can help you save time - a very precious commodity.
  • The Simple Way to Practice What You Preach  By : Alicia Forest
    I've been so wrapped up in helping my Private Platinum clients plan their own amazing years that my own map has taken a bit of a backseat. This article will give you a simple way to make sure you're focusing on your own growth as well as that of your clients.
  • The Secret Key to Building a Successful Business  By : Victoria Ring
    Learn how to take your current small home based business to the next level from someone who has been where you are right now.
  • The Pros And Cons Of Travel Insurance  By : Dave Sweet
    In today's contracting world, travel throughout the globe is become easier and in many cases essential. What is also essential is travel insurance. Why? This article hopes to tell you!
  • The Power of Setting No Goals in Network Marketing  By : S McIntyre
    It has been said many times and in many ways the importance of setting goals in network marketing, direct sales and other businesses. The end result is always achieving your goals either on a daily, weekly or monthly basis.
  • The Need to Know Design  By : Kaye Z. Marks
    How much do you know about graphic designing? Having you ever bothered to open up Adobe Photoshop to browse through its features, see what it can do? Having you ever served the internet for a brochure design you liked? Ever really taken the time to take a serious look at what is out there and what the competition is handling?
  • The Journey is the Point  By : Cristina Favreau
    Towering at 6288 ft., Mt. Washington is the highest peak east of the Mississippi River. Each year, thousands of people get to the top by a variety of means, including hiking and driving. Enjoying the spectacular view without spending hours hiking up may seem like a time saver to some, but me? You couldn't pay me enough to skip the hike, because I believe the journey, not the destination, is the point.
  • The Importance of Databases  By : Kaye Z. Marks
    It can seem so technical. Only large companies are going to have extensive databases about all of their sales along with any other information they feel like keeping track of.
  • The Home Based Business Phobia: An Analysis  By : Ina Stanley
    An in-depth analysis of the fears and misconceptions surrounding home based business, and tips on overcoming those fears. Offers insight on the pro's and cons of home business, avoiding scams, researching programs and smart investing.
  • The Global Work Marketplace - The Revolution of How Work Gets Done  By : Lori Redfield
    Will cubicles be a distant memory for today’s workforce? Will the expense of office space and the tremendous burden of employee benefits be a thing of the past for modern day businesses?
  • The Give and Take of Marketing  By : Kaye Z. Marks
    Marketing is about both the customers and the business they’re buying from. To focus too much on only one or the other is failing to understand what truly strong marketing is all about.
  • The Functions of Color Printing in Marketing  By : Kaye Z. Marks
    Color plays a major part in marketing. Whether it's a brochure, postcard, poster, or other printed material, the colors you choose either positively or adversely affect the message you send.
  • The Four C?s of Business Success  By : Kathleen Gage
    Business success is quite simple if you have the formula. Find out what it takes to succeed.
  • The Faith Versus Fear Mindset  By : Leah Grant
    A small business startup expert reveals the lessons learned, and how they apply to small business owners, when she went skydiving and had to rely on faith instead of opting for fear.
  • The Creation of the Simple Yet Perfect Logo Design  By : Katie Marcus
    The logo has long stood as the face of many companies. This is what people remember the most, and all they need to do is glance at the logo in order to know exactly what the company is, and whether or not they can trust the product.
  • The Challenges associated with Employment Recruiting  By : Christine Udeani
    The viability of Independent Recruiting as a homebased business is no longer a secret. With Entrepreneur magazine, Recruiter magazine, The Fordyce Letter and other authorities reporting on the success of this billion dollar industry, it is not surprising that individuals try to become independent recruiters everyday. The following are challenges new recruiters face and how to handle them.
  • The Challenges a Mommy Real Estate Agent Faces When Working With Sellers  By : Tina McAllister
    Working with real estate sellers isn't always a walk in the park. Many sellers have to be brought back to reality with the current real estate market, what their home is worth and the current condition of their home. It's up to the real estate agent to take the lead and make sure that her expert knowledge will get the house sold.
  • The Best Way to Find Scrapbook Customers  By : Dawn Stegall
    Customers are the lifeline of your business. So how do you find them? Be where they shop!
  • The Benefits Of Shopping With A Work At Home Mom  By : Shelly Hill
    In this day and age, many mothers are choosing to work from home to help support their families. You can help to support a work from home mom (wahm) by choosing to purchase products from her, instead of those big corporate chain stores. This article will point out 3 key benefits of why its better to shop from a work at home mom than a big department store.
  • The Basics of Direct Mailing  By : Kaye Z. Marks
    Just because something has been around for a very long time, that doesn’t mean you’ll know what all it entails and what it can mean to you.
  • The Basic Needs of Any Good Business Card  By : Kaye Z. Marks
    The increase in printing technology brings with it an increase in the number of things a person can do with their marketing material. You have so many different options open to you now than you had just twenty years ago.

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